The Aprio Advisory

Building trust in your brand

November 16, 2021

This week we’re continuing our series on Sales / Marketing as John interviews Carl Gould, a worldwide leading authority on business and entrepreneurship, best-selling author, keynote speaker, and Entrepreneur’s Organization member. His company, 7 Stage Advisors helps organizations grow to the next level, mentoring the launch of over five thousand businesses thus far. On the side, Carl coaches leaders all over the world to become more successful. Now, he takes some time to share with our listeners some sales and marketing trends we are seeing and provide key takeaways such as the importance of understanding the supply chain, not just your product as well as the benefit of offering options at a premium to better service customers the way they’re asking. If you are interested in taking your business to the next level, listen now.

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